About Us

THERE IS A SOLUTION MEANT JUST FOR YOU ...

We believe simple is better and each of us have our own wave to catch.  Unique voices are best appreciated when it's easy to hear.   We help businesses, corporations, associations and individuals who have exhausted their efforts and need help sharing their branding, marketing and messaging. We help connect the dots and develop meaningful, sustainable solution that work uniquely for you.

We believe simple is better and each of us have our own wave to catch. Unique voices are best appreciated when it's easy to hear. We help businesses, corporations, associations and individuals who have exhausted their efforts and need help sharing their branding, marketing and messaging. We connect the dots and develop meaningful, sustainable solutions that work uniquely for you.

Random drive by communications will give you what you always had and no more. Share with a plan + direction.  Your communication channels should be measured to assess where you came from, are headed and where you stand now.  We bring synergy to Visual, Verbal + Written Communications.  You don’t have to be an expert at everything.  But when you are ready to share your expertise, thought, skill, product, trade, service or empire, with those who seek it,  share it clear + consistently!

JIWON McCARTNEY - Founder, CEO

Jiwon Studied Visual Communications at Northern Illinois University and started working in the Food & Beverage industry in the late 90's. She spent 15 years climbing the corporate ladder for brands such as Levy Management and Hyatt Corporation to name a few.  Then started on her own vision planning to offer a different kind of meeting and event planning service with ALLURE Event & Meeting Productions.  In 2013 she created  the National Cooking Competition Series; Culinary Fight Club to recognize local culinary talented in a cooking battle for the Perfect Plate.  In 2014 Jiwon fulfilled her passion for service and community and Founded the grass roots charity Fight2Feed the non profit reducing food waste and sharing with those in need.  A constant ideas gal and communicator she shares her ideas and big plans not just by offering a plan but by action.

"I love strategy conversations and think tanks. I believe there is a better way to do just about anything, it's a matter of finding what works for you."